Philosophy
Philosophy
Pursuing the Ultimate
Customer Satisfaction
With unlimited evolution and determination to keep trying,
we will respond to customer’s expectations which change and vary as time goes by.
Vision
With connected technology and human warmth,
We create an exciting and prosperous mobility society.
With connected technology and human warmth,
we organically connect vehicles, people, and society to create entirely new value.
These connections will continue to expand without limit, producing rich and exciting mobility services.
Principle
All of us are leaders.
All are founders.
It is our curiosity, our inquisitiveness, our creativity, our dynamism
– and, most of all, our passion to "serve the customer" –
that will bring our goals to fruition.
Logo
TOYOTA Connected's logo motifs Toyota AA model emblem, first national vehicles made by Toyota 80 years ago.
It shows that we will create the future with brand new our services utilzing our knowkedge and experiences accumulated from automobile business, inheriting the passion Toyota has had from its establishment.